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Craft Sizzling Content and THRIVE Online

In today’s digital landscape, creating content that sizzles is the only way to thrive online. To achieve this, we live and breathe by the THRIVE acronym. Every piece of content we create must be trending, human, relevant, intentional, valuable, and expert. The types of content we focus on are text, audio, video, graphic, and music…

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Understanding the Reader’s Buying Journey: A Guide for Romance Authors

As a romance author, you know that your readers are the lifeblood of your writing career and author business. But do you really understand the journey they take when deciding whether or not to buy your book? The truth is, most readers go through a five-step journey that begins with a simple search and ends…

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Why All Your Content Should Lead Back to Your Author Website

As a struggling romance author, you pour your heart and soul into creating your story and your characters. You want the world to read your book and become your devoted followers. Yet you know that you need to create the necessary online content for that book to be found and bought. And you know that…

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Your Author Website – The Central Hub of Your Content Marketing

So, your books are out in the world, but you have to spread the word about them. As a tech-savvy writer, you’re well aware of the influence of social media and its importance of marketing and selling your books. However, you might be focusing too much on social media platforms and forgetting the significance of…

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Creating Valuable, Relevant, and Useful Content: A Guide for Authors

You understand the importance of attracting readers to your online content, However, with so much stuff out there, it can be challenging to stand out from the crowd. That’s where relevant, useful, and valuable content comes into play. Relevant content can help your readers immerse themselves into your story, while useful content can help them…

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Stages of Your Content: A Marketing Framework

Looking to convince your readers to take action after reading your content? Follow the Awareness – Consideration – Decision Framework and craft compelling and unforgettable content that pulls your readers into your own space.

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Your Other Author Profiles to Help Sell Your Book

Your website isn’t the only place to sell your books! Make sure your other author pages are updated and optimized as well. Make your Goodreads, Bookbub, Amazon, and Wattpad profile, as well as YouTube channel work for you!

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How to Boost the Visibility of Your Romance Book

With hundreds if not thousands of romance books available, what makes your book stand out in the crowd? How will your book be the BOOK that gets discovered when readers go searching for their next great read? Learn how to boost your chances of being found when they do a Google search.

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