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Understanding the Reader’s Buying Journey: A Guide for Romance Authors

As a romance author, you know that your readers are the lifeblood of your writing career and author business. But do you really understand the journey they take when deciding whether or not to buy your book? The truth is, most readers go through a five-step journey that begins with a simple search and ends…

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How Extra Content Can Solve Your Readers’ Problems

As a romance author, have you ever considered offering bonus materials or behind-the-scenes content to your readers? If not, you might be missing out on a great opportunity to connect with your readers and provide even more value to them. Let’s explore the power of downloadable PDFs and how they can solve various problems for…

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Why All Your Content Should Lead Back to Your Author Website

As a struggling romance author, you pour your heart and soul into creating your story and your characters. You want the world to read your book and become your devoted followers. Yet you know that you need to create the necessary online content for that book to be found and bought. And you know that…

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Creating Valuable, Relevant, and Useful Content: A Guide for Authors

You understand the importance of attracting readers to your online content, However, with so much stuff out there, it can be challenging to stand out from the crowd. That’s where relevant, useful, and valuable content comes into play. Relevant content can help your readers immerse themselves into your story, while useful content can help them…

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Stages of Your Content: A Marketing Framework

Looking to convince your readers to take action after reading your content? Follow the Awareness – Consideration – Decision Framework and craft compelling and unforgettable content that pulls your readers into your own space.

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The Two Types of Online Content You Need to Create for Your Author Website and Why Each is Important

Learn the two types of online content that you’ll need to create for your author website and author platform in order to increase book sales and make an emotional connection with readers.

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Your Other Author Profiles to Help Sell Your Book

Your website isn’t the only place to sell your books! Make sure your other author pages are updated and optimized as well. Make your Goodreads, Bookbub, Amazon, and Wattpad profile, as well as YouTube channel work for you!

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