A reader who becomes a lifelong advocate didn’t get there because she was marketed to effectively. She got there because she was served well at every stage of a journey that began the moment she first encountered your world. Seven stages. Here’s every one from the inside.
Tag: reader loyalty
The E.N.G.A.G.E.S. Framework: How Romance Authors Build Reader Relationships that Produce Advocacy Naturally
Most romance authors think engagement means more comments and likes. The ENGAGES Framework teaches something different: engagement is the deliberate practice of building reader relationships deep enough that advocacy becomes the natural result. Seven elements. One system.
