Do you have an author website? A website is the central part of your content marketing and is essential for promoting your books and attracting new readers.
And while a simple author website can be fairly straightforward to set up, there are certain pages that’re essential for any author website.
Take a look at the 10 essential pages for your author website. Get a FREE downloadable checklist!
What are the Essential Pages for Your Romance Author Website?
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As a romance author, it’s important to have a website that represents you and your work. Your website should be professional and easy to navigate, and it should include a variety of information about you and your writing.
In addition, your website should include a booklist so potential readers can learn more about your work.
If you’re not sure which pages to include on your author website, here are a few essential pages that every author should have:
Home Page
This is the first page that visitors see when they arrive at your website. Your homepage should introduce you and your work, and it should provide links to all of the most important pages on your site.
Included on your Home Page should be a headline, a sub-head and supporting images for your books.
Your navigation menu should link to a booklist, your social media links and a freebie that you’re giving to your readers.
Booklist Page
A key component of any author website is a booklist page, where readers can find information about all of your published works.
While some authors choose to simply list their books chronologically, a more effective approach is to group them by series or genre. This allows readers to quickly find the type of book they are looking for, and it also helps to highlight any new releases.
In addition, including cover images and brief descriptions can also be helpful in catching the reader’s attention. A well-designed booklist page is an essential tool in promoting your work and attracting new readers.
If all you can do is offer a simple author booklist, go here to get a simple booklist template.
If you’d like to upgrade your author booklist, check out the blog: Your Author Booklist is a Valuable Tool! Are you Using it??
Book Page
Each of your romance books should have its own book page. This not only helps your readers find your book, but it also helps your site’s search engine optimization.
Each page should include a headline, subhead, meta data, book cover, blurb, links to buy, and even testimonials for that particular book.
If you only add that, your website is ahead. But if you’re wanting to create more for your readers, you should consider upgrading your page.
You can upgrade your book page and add things like your Cast of Characters, Character Profile, Family Tree Chart, Names Chart, Character Roles Chart, Story Outline, Inspiration Pics, Community Map, Deleted Scenes, Book Recipes and a Pronunciation Guide for that book!
Book Series Page
While what’s included on the Book Series Page might be similar to your Book Pages, the key difference would be your Series Page is about the whole series as a whole.
If your website includes a complete and up-to-date list of your book series, it makes it easy for your readers to find the other titles in that series. By including links to each of your books (in the series), you can help ensure that readers can find all the books in the series regardless of how they stumble across your website.
Your website’s SEO also benefits. By having a Book Series Page, you can use those additional keywords on your website and in your social media marketing making it that your site can be found in more than one way!!
Blog Page
Any author worth their salt knows that having a website is essential in today’s digital age. A potential reader should be able to find you and your work with a simple Google search. However, including a blog on your author website can be an invaluable asset for authors for several reasons.
First, it allows you to connect with readers on a personal level and share your thoughts on the writing process, your favorite books, and anything else that might be of interest to them.
Secondly, it provides a platform to share news about your upcoming events or new releases.
Finally, a blog is an excellent way to build up SEO for your website. By including relevant keywords in your posts, you can help ensure that potential readers will be able to find your author website more easily.
So, if you’re on the fence about whether or not to start a blog, consider these benefits and take the plunge!
Landing Pages
A landing page is a great tool for authors to use to promote their work.
By having a dedicated page for each book, you can provide potential readers with all the information they need to make a purchase. In addition, a well-designed landing page can help to build your author brand and increase name recognition.
Landing pages also provide an opportunity to capture leads, which you can then use for marketing purposes. When designing your landing pages, be sure to include an author booklist so that visitors can easily discover your other titles.
With so many benefits, there’s no reason not to include landing pages for each of your romance books!
Events Page
An author website is a great way to connect with readers and promote your books. One of the most important features of an author website is the events page.
This is where you can list upcoming book signings, speaking engagements, and other events that you will be attending. Including an events page on your author website has several benefits.
First, it helps readers find out where they can meet you in person.
Second, it allows you to promote your books to a wider audience.
Third, it gives you a chance to connect with other authors and industry professionals. By including an events page on your author website, you can make the most of these opportunities and build a stronger connection with your audience.
Media Page
An author website should include a media page because it’s an easy way for readers to find your author booklist and get more information about your books. A media page can also include press releases, author interviews, and other author news.
If you don’t have a media page on your author website, you’re missing out on an important way to connect with readers and promote your books.
About Page (also called Bio Page)
As an author, your website is one of the most important tools you have for promoting your work. A bio page is an essential part of your author website, and there are a few good reasons why.
First, it helps to establish your credibility as an author. A bio page gives you the opportunity to list your publications and other credentials. This helps to show potential readers that you are a knowledgeable and authority on your chosen subject matter.
Second, a bio page helps you to connect with your readers on a personal level. Readers want to know the person behind the books, and a bio page is the perfect place to share a little bit about yourself.
Finally, a bio page can be a valuable marketing tool. You can use it to list upcoming events and appearances, as well as provide links to interviews and press coverage. By including a well-crafted bio page on your author website, you can make a strong impression with potential readers and further your career as an author.
Contact Page
An essential component of any author website is a contact page. This page provides potential readers with a way to get in touch with you and learn more about your work.
Including a contact page on your author website is the best way to build a rapport with potential readers and promote your books. By providing your contact information, you are making it easy for people to connect with you and learn more about your work.
In addition, a contact page can also be used to list your author booklist. This list can be used to promote your books and connect potential readers with your work. By including a contact page on your author website, you are making it easy for people to connect with you and learn more about your work.
WooCommerce Pages
Any author website should include an author booklist page. This is an essential page because it helps visitors to find your books and learn more about your work.
However, if you’re selling merchandise on your author website, it’s also important to include woocommerce pages.
Woocommerce pages provide a professional and easy-to-use platform for selling products online. They also help to streamline the checkout process and make it easy for customers to purchase your products.
By including woocommerce pages on your author website, you can provide a convenient and hassle-free way for visitors to buy your merchandise.
Additional Pages
While normally you wouldn’t need any additional pages on your website, if you’ve decided to be more than just an author, then you’ll need pages for those adventures.
For example, if you want to help authors write, you’d need a page for this. If you’re involved in anything else, a separate page is ideal for that. Keep in mind, if you have any additional pages, they all will need a headline, subhead, meta data, graphics and copy for each.
By including these essential pages on your author website, you’ll give potential readers everything they need to learn more about you and your work.
Just click this link to get your own checklist for the Essential Website Content Pages, completely FREE – meaning you don’t have to give me your email address to get this PDF.
What’s Next…
Want to dive even deeper into why you need two types of content on your website, go here to learn more.
If you’re ready to take your website to the next level, check out how you can Build Your Own Content Library and pick a content template that fits your readers.
Check out the Ultimate Guide to Building your Content to get tips on how to do-it-yourself!
