The free-to-paid funnel inside a storyworld isn’t a transaction sequence. It’s a guided tour through a world the reader has already decided she wants to live in. Here’s what goes inside the storyworld, in what order, and why everything in one funnel has to be about the same corner of the world.
Category: reader magnet binge funnel
12 Questions Romance Authors Are Asking About Reader Magnets and the Slow Burn Welcome Sequence
The reader magnet is the meet-cute of the marketing slow burn. Here are twelve questions about how to build it correctly, what goes in the welcome sequence, and why proposing on email two ruins the relationship before it starts.
The Reader Magnets Built for What a Book Hangover Reader Actually Wants to Download
Most reader magnets are built for strangers who need convincing. The book hangover reader doesn’t need convincing — she needs content. Here’s what she actually wants to download and how the Series Catch-Up Kit solves the extended book hangover before your next release.
